Tel: 01992 471001


Type: Directors

  • Matthew Hunt

    Commercial Sales Director

    Matt has been with Ashbourne Insurance since 1994, originally working in the Hoddesdon office before a brief sabbatical travelling the world and being transferred to Cheshunt in 1999. He now looks after all aspects of the day-to-day sales activities for the commercial section at the Hoddesdon office. Matt has been married since 2002, has two children and his interests include travelling, eating out, music, football, golf and squash.

    Name: Matthew Hunt
    Position: Commercial Sales Director
    School: Broxbourne
    First Job: Saturday lad at Ashbourne Insurance
    Hobbies/pastimes: Golf, music and travel
    Favourite food Thai or Spanish
    Favourite drink You can’t beat a cold beer on a warm day
    Favourite holiday destination: Too many to mention
    Likes: Spending time with family and friends
    Dislikes: Rude people and DIY!
    When I was younger I always wanted to: To travel the world

    Customer Feedback

    “We are delighted with the service we have received from Matthew Hunt at Ashbourne Insurance. We have made a significant saving on our Contracts All Risks and Combined Liability Insurance with no loss of cover.

    We have recently taken out a company travel policy with them at a very competitive price and we look forward to discussing our company motor insurance when the renewal is due.

    We would have no hesitation in recommending Ashbourne Insurance.”


  • Sarah Smits

    Finance Director

    Sarah joined Ashbourne in 1992 following a successful career working within an international bank in the city of London. Sarah was initially involved with the installation of a new computer system and now takes on the day-to-day responsibility for all administration and financial functions of the business. A keen networker, Sarah  can always be found out & about promoting the Ashbourne name and she likes nothing more than spending her spare time with family.

    Name: Sarah Smits
    Position: Finance Director
    School: The Broxbourne School
    First Job: Bank clerk
    Hobbies/pastimes: Spending time with my family, charity work , reading historical novels
    Favourite food Steak and chips
    Favourite drink Gin & Tonic!
    Favourite holiday destination: Dubai
    Likes: Long hot holidays with my family
    Dislikes: Rude people and bad service in shops
    When I was younger I always wanted to be: A teacher
  • Peter Smits

    Managing Director

    Peter joined Ashbourne Insurance in 1996, having previously working in the travel industry. Originally employed to help expand business sales, Peter was appointed Managing Director in 2008 and now works alongside his fellow directors and is responsible for all day-to-day business activities. Peter is a keen sports fan, particularly football and given the time he would like to travel more. Peter says he enjoys all food & drink, some would say a little too much!

    Name: Peter Smits
    Position: Managing Director
    School: Broxbourne School, Hertfordshire
    First Job: Travel agent
    Hobbies/pastimes: Football and sport in general
    Favourite food Spaghetti and meatballs
    Favourite drink Too many to mention
    Favourite holiday destination: Dubai
    Likes: James Bond films
    Dislikes: Queuing
    When I was younger I always wanted to be: 6 ft

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